Privacy Policy

Dynaline Industries Inc. (“Dynaline,” “we,” “us,” or “our”) respects your privacy and is committed to protecting the personal information entrusted to us.

This Privacy Policy explains how Dynaline collects, uses, discloses, protects, and retains personal information when you visit or use www.dynaline.com (the “Website”), communicate with us, create or use a customer account, submit an order or inquiry, request a quotation, or otherwise interact with Dynaline.

Dynaline is located in Edmonton, Alberta, Canada, and manages personal information in accordance with Alberta’s Personal Information Protection Act (PIPA) and other applicable Canadian laws.

This Privacy Policy applies to personal information collected through our Website and through our related business interactions. It does not apply to information that is not personal information under applicable law.

1. What Is Personal Information?

For the purposes of this Privacy Policy, “personal information” generally means information about an identifiable individual.

Depending on how you interact with Dynaline, personal information may include:

Name and contact information, such as mailing address, email address, and telephone number;
Company or business information associated with you;
Account and customer information;
Billing, shipping, and delivery information;
Information relating to orders, quotations, product inquiries, and customer service interactions;
Information submitted through contact, quote, product inquiry, account, newsletter, or other Website forms;
Information contained in files or documents that you voluntarily upload to the Website;
Information you provide when communicating with Dynaline by email, telephone, or other means;
Marketing and communication preferences;
Information relating to your use of our Website, including IP address, browser and device information, pages viewed, approximate location information, and other usage information;
Information collected through cookies and similar technologies; and
Other information that you voluntarily provide to us or that we are permitted or required to collect under applicable law.

We do not intentionally collect more personal information than is reasonably necessary for the purposes described in this Privacy Policy.

2. How We Collect Personal Information

Dynaline generally collects personal information directly from you when you:

Visit or use our Website;
Create or maintain a customer account;
Submit an order;
Request a quotation;
Submit a product or general inquiry;
Contact our sales or customer service teams;
Subscribe to our newsletters or marketing communications;
Complete a Website form;
Upload a file or other information to the Website;
Communicate with us by email or telephone; or
Otherwise voluntarily provide information to Dynaline.

We may also collect information automatically when you use our Website through cookies, analytics tools, advertising technologies, and similar technologies.

In some circumstances, we may receive personal information from third parties, such as service providers, business partners, members of your organization, shipping or logistics providers, or other sources where permitted by law.

Where required by PIPA, we will identify the purposes for which personal information is collected before or at the time of collection.

3. Why We Collect and Use Personal Information

Dynaline collects and uses personal information only for reasonable purposes and only to the extent reasonably necessary for those purposes.

Depending on your relationship with Dynaline, we may collect, use, or disclose personal information to:

Respond to questions, requests, and inquiries;
Prepare and provide quotations;
Process and fulfill customer orders;
Create and manage customer accounts;
Provide products and services;
Communicate with customers regarding orders, products, accounts, and services;
Provide customer service and technical support;
Coordinate shipping, delivery, and logistics;
Maintain and administer our business records;
Process information through our internal business systems, including our ERP system;
Verify and maintain customer and business information;
Understand customer needs and improve our products, services, and Website;
Conduct Website analytics and measure Website performance;
Maintain Website functionality, security, and reliability;
Send newsletters, product announcements, promotional information, and other marketing communications where permitted by law;
Manage marketing preferences and communications;
Prevent, detect, and investigate fraud, security incidents, or other unauthorized activity;
Protect the rights, property, safety, and security of Dynaline, our customers, Website users, and others;
Comply with legal, regulatory, accounting, and other applicable requirements; and
Fulfill other purposes that are disclosed to you at the time information is collected or that are otherwise permitted by law.

We will not use personal information for purposes that are inconsistent with the purposes for which it was collected unless we obtain consent or the use is otherwise permitted or required by law.

4. Customer Accounts and Orders

The Website allows customers to create accounts and submit orders.

Personal information associated with customer accounts and orders may be used to administer the account, process and fulfill orders, communicate with the customer, coordinate delivery, maintain business records, provide customer service, and perform related business functions.

Dynaline does not currently process online payments directly through the Website. Orders and related business information may be processed through Dynaline’s internal business systems, including SAP and other systems used to operate our business.

Where a third party is involved in a transaction or service, that third party may receive the information reasonably necessary to provide its services.

5. Cookies and Similar Technologies

Our Website uses cookies and similar technologies.

Cookies are small data files that may be placed on your device when you visit a website. We use cookies and similar technologies for purposes that may include:

Operating and maintaining the Website;
Remembering preferences and account-related information;
Understanding how visitors use our Website;
Measuring Website performance;
Improving our Website and services;
Supporting advertising and marketing activities; and
Helping us detect and prevent certain security or technical issues.

Dynaline uses third-party services and technologies, which may include Google Analytics, Google Tag Manager, Google Ads, Meta/Facebook technologies, and other analytics, advertising, or Website technologies.

These third parties may collect information about your activity on our Website through cookies, pixels, tags, or similar technologies. Their collection and use of information is also subject to their own privacy policies and terms.

You may be able to control or restrict cookies through your browser settings. Disabling certain cookies may affect the functionality or availability of some Website features.

6. Marketing Communications

Dynaline may use personal information to communicate with you about products, services, quotations, orders, events, product announcements, newsletters, promotions, and other information that may be relevant to you.

Marketing communications may be delivered by email or other communication methods where permitted by applicable law.

You may unsubscribe from promotional email communications at any time by using the unsubscribe mechanism included in the communication or by contacting us at connect@dynaline.com.

Please note that even if you unsubscribe from marketing communications, Dynaline may continue to send you non-promotional communications that are necessary to administer your account, fulfill an order, respond to an inquiry, or otherwise conduct our business relationship with you.

7. Social Media

Dynaline maintains a presence on social media platforms, which may include:

LinkedIn;
Facebook;
Instagram;
TikTok; and
YouTube.

Our Website may contain links or features that connect you to these platforms.

If you interact with Dynaline through a social media platform, or use a social media feature on our Website, that platform may collect information about your interaction in accordance with its own privacy policy and terms of use.

Dynaline does not control the privacy practices of third-party social media platforms.

8. Service Providers and Third Parties

Dynaline uses third-party service providers to help operate our business and Website. Depending on the services required, these providers may include organizations that provide:

Website hosting and technical services;
Cloud and information technology services;
Email and communication services;
Customer relationship management systems;
Enterprise resource planning and business systems;
Marketing and email distribution services;
Website analytics and advertising services;
Shipping, transportation, and logistics services;
Data storage and backup services;
IT support and security services; and
Other services necessary to operate Dynaline’s business.

We provide third parties with access to personal information only where reasonably necessary for them to perform services for Dynaline or where otherwise permitted or required by law.

Dynaline expects service providers that handle personal information on our behalf to maintain appropriate safeguards and to use personal information only for authorized purposes.

Third-party service providers may have their own privacy policies and terms governing their handling of information.

9. Information Processed Outside Canada

Dynaline is based in Edmonton, Alberta, Canada, and its business operations are conducted from Canada.

Dynaline does not intentionally maintain its own customer information outside Canada.

However, certain third-party technology, analytics, cloud, communications, advertising, or other service providers used in connection with our Website or business may operate infrastructure or process information in jurisdictions outside Canada.

Where personal information is collected, used, or processed by a service provider outside Canada, Dynaline will take reasonable steps to ensure that the information is handled in accordance with applicable privacy requirements and will provide any notices required by applicable law.

Information processed outside Canada may be subject to the laws of the jurisdiction in which the service provider or its infrastructure is located.

10. Consent

Dynaline will obtain consent for the collection, use, or disclosure of personal information where required by PIPA, unless an exception to the consent requirement applies.

Consent may be express or, where permitted by law and appropriate in the circumstances, implied.

By voluntarily providing personal information for an identified purpose, you may be providing consent to the collection, use, or disclosure of that information for that purpose where consent is permitted to be implied.

Where we require express consent, we will provide appropriate information about the purpose of the collection, use, or disclosure and ask you to provide consent.

You may withdraw consent to the collection, use, or disclosure of your personal information by contacting us at connect@dynaline.com, subject to legal or contractual restrictions and reasonable notice.

If you withdraw consent, Dynaline may not be able to provide certain products, services, account functionality, or other business services that require the information.

Withdrawal of consent does not affect the lawfulness of any collection, use, or disclosure that occurred before consent was withdrawn.

11. Disclosure of Personal Information

Dynaline will use and disclose personal information only for the purposes for which it was collected, for purposes to which you have consented, or as otherwise permitted or required by law.

Depending on the circumstances, personal information may be disclosed to:

Dynaline employees and representatives who require the information to perform their duties;
Service providers that provide services to Dynaline;
Shipping, transportation, and logistics providers;
Technology, hosting, cloud, and IT providers;
Marketing and communications service providers;
Analytics and advertising service providers;
Professional advisors, such as legal, accounting, or financial advisors;
Government authorities, regulators, or law enforcement where required or authorized by law;
Other parties where you have provided consent; or
Other parties where disclosure is permitted or required by applicable law.

Dynaline will limit disclosures to information that is reasonably necessary for the applicable purpose.

12. Circumstances Where Disclosure May Occur Without Consent

PIPA permits organizations to collect, use, or disclose personal information without consent in certain circumstances.

Where permitted by law, Dynaline may disclose personal information without consent where reasonably necessary, including in circumstances involving:

Legal requirements or lawful requests from government authorities;
Compliance with applicable laws or regulatory requirements;
Legal proceedings or obtaining legal advice;
Collection of amounts owed to Dynaline;
Fraud prevention, detection, or investigation;
Investigating or preventing a breach of an agreement or a contravention of law;
Protecting the rights, property, safety, or security of Dynaline or another person; or
An emergency involving an individual’s life, health, or safety.

13. Accuracy of Personal Information

Dynaline takes reasonable steps to ensure that personal information in our custody or control is accurate and complete to the extent necessary for the purposes for which it is collected, used, or disclosed.

You may contact us if your personal information changes or if you believe information we hold about you is inaccurate or incomplete.

Where appropriate, we will correct personal information when requested.

14. Safeguarding Personal Information

Dynaline takes reasonable measures to protect personal information against unauthorized access, collection, use, disclosure, copying, modification, loss, theft, or destruction.

The safeguards we use may include administrative, technical, and physical measures appropriate to the sensitivity of the information and the circumstances in which it is handled.

These measures may include limiting access to personal information to individuals who require it for legitimate business purposes, maintaining appropriate security practices for our systems and facilities, and using reasonable measures when storing, transmitting, and disposing of personal information.

No method of transmission or storage is completely secure. While Dynaline takes reasonable steps to protect personal information, we cannot guarantee that information transmitted over the Internet or stored electronically will always be completely secure.

15. Retention and Destruction of Personal Information

Dynaline retains personal information only for as long as reasonably necessary to fulfill the purposes for which it was collected, to maintain appropriate business records, to resolve disputes, to enforce agreements, or to satisfy legal, regulatory, accounting, or other legitimate business requirements.

When personal information is no longer reasonably required, Dynaline will take reasonable steps to securely destroy, delete, or anonymize the information, taking into account the nature of the information and the manner in which it is stored.

16. Your Right to Access Your Personal Information

Under PIPA, you generally have the right to request access to personal information about you that is in Dynaline’s custody or under its control, subject to certain exceptions under the Act.

You may also request information about how your personal information has been used or disclosed, where applicable.

To make an access request, submit a written request by email to:

Dynaline Industries Inc.
connect@dynaline.com

Your request should provide sufficient information to allow us to identify you and locate the personal information you are requesting.

We may need to verify your identity before providing access to personal information.

Dynaline will generally respond to an access request within 45 days, unless the applicable legislation permits an extension or another response period. Alberta’s OIPC confirms that PIPA generally provides organizations with 45 calendar days to respond to an access request, subject to permitted extensions.

Certain information may be withheld where PIPA permits or requires us to refuse access.

If we refuse access, we will provide the reasons for the refusal where required by law.

17. Correcting Your Personal Information

You may request that Dynaline correct personal information about you if you believe it is inaccurate or incomplete.

Correction requests should be submitted in writing to:

Dynaline Industries Inc.
connect@dynaline.com

Please provide enough information for us to identify the information that you believe is incorrect and, where possible, explain the correction you are requesting.

We will review correction requests and take reasonable steps to correct information where appropriate.

18. Privacy Questions and Complaints

If you have a question, concern, or complaint regarding Dynaline’s handling of your personal information, please contact:

Dynaline Industries Inc.
18070 109 Ave NW
Edmonton, Alberta T5S 2K2
Canada
connect@dynaline.com

Dynaline will review privacy concerns and take reasonable steps to address them.

If you are not satisfied with Dynaline’s response, or believe that your privacy rights under PIPA have not been respected, you may contact the Office of the Information and Privacy Commissioner of Alberta (OIPC).

Office of the Information and Privacy Commissioner of Alberta
410–9925 109 Street NW
Edmonton, AB T5K 2J8
Canada
Phone: 780-422-6860
Toll-free: 1-888-878-4044

The OIPC oversees Alberta’s private-sector privacy legislation and provides processes for privacy complaints and requests for review.

19. Privacy Breaches

Dynaline maintains reasonable safeguards and procedures intended to prevent and respond to privacy breaches.

A privacy breach may occur when personal information is lost, accessed without authorization, or disclosed without authorization.

If Dynaline experiences a privacy breach, we will assess the circumstances and take reasonable steps to contain the breach, investigate what occurred, mitigate potential harm, and prevent recurrence.

Under PIPA, Dynaline must notify the Alberta Information and Privacy Commissioner without unreasonable delay where a reasonable person would consider that there is a real risk of significant harm to affected individuals as a result of the breach.

Where required or appropriate, Dynaline may also notify affected individuals or other parties.

20. Children’s Privacy

Our Website and services are intended for both consumers and businesses and are not specifically directed toward children.

Dynaline does not knowingly seek to collect personal information from children for purposes that are not appropriate or permitted by law.

If a parent or guardian believes that a child has provided personal information to Dynaline in circumstances where it should not have been collected, they may contact us at connect@dynaline.com.

21. Third-Party Websites and Services

Our Website may contain links to third-party websites, services, social media platforms, or other online resources.

Once you leave the Dynaline Website or interact with a third-party service, that third party’s privacy practices and terms may apply.

Dynaline is not responsible for the privacy, security, or information-handling practices of third-party websites or services that we do not control.

We encourage you to review the privacy policies of third-party services before providing them with personal information.

22. Changes to This Privacy Policy

Dynaline may update this Privacy Policy from time to time to reflect changes to our business practices, Website, technology, services, or applicable privacy laws.

When we make changes, we will post the updated Privacy Policy on the Website and update the effective date shown at the end of the policy.

We encourage you to periodically review this Privacy Policy to remain informed about how Dynaline manages personal information.

23. Contact Us

If you have questions about this Privacy Policy, our privacy practices, or the collection, use, disclosure, or protection of your personal information, please contact:

Dynaline Industries Inc.
18070 109 Ave NW
Edmonton, AB T5S 2K2
Canada
connect@dynaline.com
www.dynaline.com

Effective Date: September 2, 2026